“I love our downtown here in Goshen,” Poling said. “The town where I grew up, there’s hardly anything downtown, and it’s depressing. So it makes me so happy that I live in a place that has such a vibrant downtown, so I try to do what I can to support it.”
Justin Bell, an employee at The Nut Shoppe, 204 S. Main St., said his company has been participating in the annual event since it started in 2010.
“Small business is the backbone of America,” Bell said. “Most small business owners also shop locally too, so it’s all tied together and helps to keep the community strong.”
For Brad Weirich, store manager of Better World Books, 215 S. Main St., Small Business Saturday is also the perfect chance for local shoppers to discover some of the amazing small businesses in their communities that they may not otherwise have been aware of.
“Small Business Saturday is a great chance to remind people that you can get some really high quality stuff at your local small businesses that you can’t always get at some of those bigger box stores,” Weirich said.
As for why he chooses to continue throwing his support behind the Small Business Saturday event, Weirich said it really comes down to three main reasons.
“The first reason is really economic, because when you support your local businesses, your money stays local, and it’s just better for the local economy,” Weirich said. “Then also, I think the quality of the products you get from small businesses tend to be much, much higher. And then there’s the fact that when it’s your neighbors you’re supporting, these people who live and work beside you in these small, local businesses, it just feels better overall to support those people and those companies. So I’m all for it.”