Since I started using Between with my boyfriend, it has become the primary way we chat, save photos, plan vacations and keep to-do lists. We have stopped talking on Kakao Talk or iMessage. While I ceased to post pictures on Facebook, dozens of pictures accumulated on Between. Between feels like keeping a blog between the two of us with an instant messaging feature as an added benefit. I can tell when my boyfriend sends an instant message because Between alerts with a unique beep sound. Even for couples like us who sniff at anything excessively lovey-dovey such as wearing a couple ring, Between's simple design and features have a great appeal.