Goshen News, Goshen, IN

Business

March 23, 2014

Apps turn smartphones into mobile processors for images

(Continued)

While there are many photo editor apps available, my favorite ones (available on both Apple and Android devices) include Aviary, PS Express, and InstaQuote. The first two offer the most powerful tools for editing images including features such as blurring areas, masking, and of course adding filters and text. InstaQuote is brilliant for quickly adding text to a image. It allows you to use their own starter backgrounds and add text, or to use photos on your phone and create tag lines or short messages. Others that you may want to consider as well are PhotoWizard and Phonto. If you are looking to create a single image with multiple photos in it, then an app like Collage or FrameUrLife can be just what you need.

Smart apps like these on my phone allow me to capture photos at events, add some adjustments and messaging, and then easily share socially allowing me efficiency with effectiveness.

What’s your next doable step? Download an app for your smartphone and consider what images your company can be sharing as part of your digital marketing strategy.

Mike Gingerich leads the Digital Marketing and Social Application divisions of web company, Digital Hill Multimedia (http://www.DigitalHill.com). He is a co-founder of TabSite.com, a leader in Facebook fan page tools for businesses. TabSite offers brands the power to boost Facebook marketing with contests and promotions. For more information on TabSite, please visit www.tabsite.com

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Poll

Three Goshen elementary schools — Chandler, Chamberlain and West Goshen — are providing free meals to all students during the school year as part of the U.S. Department of Agriculture’s Community Eligibility Provision of the Healthy Hunger-Free Kids Act of 2010. Nearly 80 percent of students at Chandler, 89 percent of students at Chamberlain and 78 percent of students at West Goshen already qualify for free or reduced-price lunches based on their family income. How do you feel about the new lunch program?

I think it’s a good idea to feed all the students free of charge
I think those who can afford it should pay for their school meals
I think all students should be required to pay for their school meals
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