Goshen News, Goshen, IN

Business

September 16, 2012

Goshen Subway owner adding seventh location

GOSHEN — Editor’s note: This is another article in a series that profiles local small businesses that are growing.

 

Got a hunger for a footlong? Loren Eash can help you out.

Eash is the operator of six Subway restaurants in the Goshen area and he will soon add a seventh location on Kercher Road as part of a new convenience store being built there.

Eash is one of thousands of franchisees operating 37,581 Subway restaurants in 100 countries. He made an investment in four Subway restaurants in Elkhart in 2000 after selling the Pizza Depot restaurant he operated in Millersburg. A year later he bought four more Subways. After selling and adding restaurants, he has settled in with the seven locations.

To operate the restaurants Eash employs 80 people, which includes on-site managers and an operational manager, all of whom he relies on to keep Eash & Co. LLC operating smoothly.

“That’s essential in any business,” Eash said while finishing off a sandwich for lunch at his Pike Street restaurant. “I have learned through experience. It has not always been straightforward. There have been some mistakes.

“Essentially that is what it is. I would say that most multi-unit franchisees set up their stores the same way. It is nothing I figured out. And it didn’t come from Subway either. It just makes sense that if someone is knowledgeable and I can trust them, for an operations manager that is what you need.”

A business adage is that “timing is everything,” and Eash acknowledges that he bought into Subway at the right time back in 2000.

“Since then the growth in Subway has been way more than anyone expected,” he said.

“Jared,” Eash said when answering the question why the Subway brand took off in the year he bought into it.

“Jared” is Jared Fogle, who was a student at Indiana University — Bloomington. Fogle has said he became obese due to eating fast food a lot and when he switched to eating 6-inch Subway sandwiches he lost weight. Subway learned of his dietary change and built a highly successful advertising campaign around him.

“Jared and I got into Subway at the same time,” Eash laughed. “I really benefitted. I got in at the right time.”

The company has also had very good success with its recent $5 foot long promotion, according to Eash.

“It was perfect timing. It came in the spring of  ’08 when the economy started going south and people saw that as a good value,” Eash said.

Employees

Unlike some fastfood restaurants that turn over help quickly, employees at Eash’s restaurants have stuck with their jobs.

“Our turnover rate is getting lower and lower,”Eash said. He said he has had the same restaurant managers for the past four years.

“I have not had any trouble finding good help,” he said.

He takes a look at his staffing trends from time to time and he noticed that a third of his staff are either high school or college students, a third are in their second job, and a third have decided, “This is what I want to do,” he said.

“This stereotype of the fast food worker as a dead-end career is not true,” Eash said.

Autumn Hershberger is the manager of the Pike Street Subway. She has worked at the store for more than six years.

“It’s fun. At this store it is fast paced. It makes the time go by real fast,” she said while taking a break in the afternoon.

And a plus for Hershberger is her staff, which she appreciates. “I am lucky to have a friendly crew,” she said.

Her normal staff level consists of 15 employees.

Hershberger’s personal story is that she entered college wanting to be a teacher. She completed half of her coursework before deciding teaching wasn’t for her. Now, she’s just 24 years old and a restaurant manager. “I got a lucky opportunity,” she said.

The franchise

Eash & Co. has a Goshen office and from there Eash travels to his stores, trying to get to each twice a week, and he also interacts with the corporate office in Connecticut.

He also works with a Subway development agent out of Fort Wayne. That office sends someone to all Subway restaurants in its district each month, according to Eash. Those visits are mostly to inform managers about promotions and pass on company information.

“Absolutely,” is Eash’s answer if he would recommend others join the Subway franchise system.

He said he is often asked by people if they could do what he does. His answer is based on what he described as good business sense.

“You have to have a good relationship with your bank or credit union. I couldn’t have done it without the credit union Interra’s support,” he said.

“Typically the question is ‘how can I do it?’” Eash said.

“My answer to them always starts out ‘you are doing it now. You are a small business. You have a job, you have expenses.’ It’s kind of intuative that you have to manage your expenses and not live beyond your means,” Eash said. “And you have to establish good credit. And be patient.”

Eash said he does not consider himself an entrepreneur because he believes an entrepreneure starts from scratch with an original idea and figures out all the details.

“For me it would be hard to sleep at night,” he laughed.

So he went with an established business, which he felt comfortable with.

The new store

When the new Kercher Road store opens, Eash said he will keep his restaurants inside the Wal-Mart Supercenter and the one next to Menard’s open. He said there will be a period of time when customers adjust to the new location, but experience has shown after a few months the overall customer draw will increase.

And for those who like to order a meal without getting out of their car, the good news will be that the Kercher Road restaurant will be the first Subway in Goshen to have a drive-through.

1
Text Only
Business
  • RVIA will open office in Elkhart May 1 ELKHART — The Recreation Vehicle Industry Association will open its regional office in Elkhart May 1. The lobbying and marketing trade organization for the RV industry has its offices in Reston, Va. and the board of directors voted in March to open a

    April 24, 2014

  • BIZ GN140424 automakers china image Automakers scramble to woo young Chinese BEIJING -- At age 32, Jason Jia already is the kind of customer luxury automakers are seeking as competition grows in China's lucrative but crowded market. The energy industry consultant has traded up from a Volkswagen Polo to a VW GTI. Now, as he st

    April 24, 2014 1 Photo

  • BIZ GN0424 infuse salon Infuse Salon relocates in Middlebury MIDDLEBURY — Infuse Salon in Middlebury has been around since 2009, under new ownership since 2012 and recently launched a website that allows customers to book appointments online. So Monday’s ribbon-cutting ceremony at the salon’s location along U

    April 23, 2014 1 Photo

  • Seed corn company expanding Howe facility HOWE — An agriculture company will invest $4 million to expand its local facility. Acccording to the LaGrange County Economic Development Corp., Gro Alliance will add a warehouse and six new corn dryers to its seed corn operation near Howe. Additiona

    April 22, 2014

  • BIZ GN0423 economy image Spring lifts U.S. economy WASHINGTON — Spring's thaw is reviving the economy, too. A recent batch of government and business reports show a U.S. economy emerging from winter's deep freeze. Economists had expected the growth to accelerate in 2014 after two years of slow and

    April 22, 2014 1 Photo

  • NWS GN140421 jobless rate Elkhart County jobless rate drops to 5.8 percent

    Elkhart County’s jobless rate dropped below 6 percent last month, according to figures released today by the Indiana Department of Workforce Development.
    The March unemployment rate for the county was estimated at 5.8 percent, compared to the February estimate of 6.2 percent and the March 2013 figure of 8.3 percent.

    April 21, 2014 1 Photo

  • BIZ GN0421 digital life review image Windows Phone advances with 8.1 update NEW YORK -- Microsoft's new Windows system for smartphones addresses many of the shortcomings in previous versions. Before, voice search lacked the natural language interactions of Apple's Siri and Google Now. The updated Windows Phone system has Cor

    April 21, 2014 1 Photo

  • BIZ GN140421 small business image Mentors help minority companies NEW YORK -- Mel Gravely says his construction company might not exist today if he didn't have mentors to guide it. Gravely's company, TriVersity, joined a program called a minority business accelerator even before he bought a controlling interest in

    April 21, 2014 1 Photo

  • BIZ GN0420 car talk image Beetle marks 65th year since entry into U.S. Sixty-five years after the first Volkswagen Beetle arrived in the United States as a distinctively shaped, little car, the Beetle keeps attracting buyers with its more-spacious-than-ever, flexible interior, turbo engine power and modernized iconic lo

    April 20, 2014 1 Photo

  • BIZ GN0420 tech talk image Mistakes businesses make with their home page Mistakes businesses make with their home page

    April 20, 2014 1 Photo

Parade
Magazine

Click HERE to read all your Parade favorites including Hollywood Wire, Celebrity interviews and photo galleries, Food recipes and cooking tips, Games and lots more.
AP Video
Raw: Obama Tours Gyeongbok Palace Swimmer Michael Phelps Back in Competition Raw: Obama Lays Korean War Memorial Wreath Obama Leads Naturalization Ceremony in Seoul Calif. School Bus Crash Hurts Driver, 11 Kids Country Club for Exotic Cars Little Science Behind 'Pollen Vortex' Prediction US Proposes Pay-for-priority Internet Standards Wife Mourns Chicago Doctor Killed in Afghanistan FDA Proposes Regulations on E-cigarettes Kerry Warns Russia of Expensive New Sanctions Mideast Peace Talks Stall on Hamas Deal Cody Walker Remembers His Late Brother Paul Grieving South Korea Puts Up Yellow Ribbons Raw: Kerry Brings His Dog to Work Raw: Girls Survive Car Crash Into Their Bedroom Three U.S. Doctors Killed by Afghan Security Yankees' Pineda Suspended 10 Games for Pine Tar Colleagues Mourn Death of Doctors in Afghanistan Ukraine Launches Operation Against Insurgents
Poll

There has been discussion at West Goshen Elementary School to require mandatory student uniforms in the future. How do you feel about the prospect of mandatory student uniforms in a public school environment?

I think it’s an excellent idea that is way overdue
I think it’s a bad idea and would be restrictive for students and parents.
     View Results